Social Marketing Associate
Job Title: Social Marketing Associate
About SERC: The Student Environmental Resource Center (SERC) cultivates a collaborative space to strengthen the collective effectiveness of the sustainability community, and provides resources for students to actualize their visions of a more equitable, socially just, and resilient future.
Job Summary/ Responsibilities:
- Creates and manages digital content to regularly promote SERC and/ or SERC-related programs, initiatives, and events on social media platforms, and both campus and off-campus environmental events and opportunities e.g. Facebook, Twitter, Instagram, and through the newsletter
- Produces the monthly SERC newsletter using Mailchimp
- Develops SERC’s overall social media strategy and content timelines
- Promotes SERC’s brand by collaborating with events and marketing programs and SERC staff to develop an ongoing social media strategy
- Collaborates with SERC staff, departments, environmental student organizations, and community to advertise their programs/ initiatives
- Participates in weekly SERC staff meetings and semesterly SERC Retreats; participating in other program area meetings as needed
- Contributes to SERC all-team assignments and activities
Job Requirements:
- Extensive experience with social media platforms and marketing (photography is a plus); experience with project management tools such as Trello and Slack
- Experience with social media analytics and able to use reports and data to further strengthen social media platforms
- Ability to think strategically about content creation
- Excellent skills in detail-oriented organization, and verbal, written, and interpersonal communication
- Ability to work both independently and as part of a team, taking initiative, proposing innovative ideas, and collaborating well with other people and organizations
- Have experience with or interest in sustainability and environmental issues
- Capacity to work 8-12 hours/week during the fall and spring semesters, and to attend weekly SERC staff meetings and semesterly SERC Retreats
- Status as a currently enrolled student at UC Berkeley
Number of Openings: 1
Hours/Week: 8-12/hours/week, Fall and Spring Semesters
Pay rate: $15/hour
Reports to: Director, Student Environmental Resource Center
Desired Start Date: Mid-August/ 2019 Fall semester (summer optional)
Deadline To Apply: Please send in PDF a cover letter answering 1) Why do you want to work for SERC? and 2) Why are you applying for this specific position?, and your resume to serc@berkeley.edu or via handshake, by 5pm on Monday, April 15th. Please put “SERC Social Marketing Associate” for the subject of the email. Selected candidates will be expected to share social media handles that they currently or previously managed (can include personal social media platforms if they wish). Late or incomplete applications will not be considered.
Students of color, LGBTQ+, womxn, and students with disabilities are encouraged to apply. Work study students are eligible to apply.